Knowing Your Website’s Purpose

Setting up websites has become rather easy thanks to free hosting sites and templates. This weekend I set up a website for the local youth baseball team in a matter of hours. The team’s parents will be able to see announcements, schedules, rules, and practice tips. The purpose is to aid communication.

It surprises me that more people don’t take advantage of web communication. Sure many have websites, but how often have you been unable to find what you need on a site? Sometimes their intentions are unclear. Sometimes their information is incomplete.

A few things to consider if you have a website are:

  • Why do you have a site?
  • What are you trying to accomplish?
  • Does your home page tell users what they need to know and what to do next?
  • Every website can gain from a periodic review to make sure it is still on track.

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